Are we on the same page? Find out whether your target markets want to study in your country (109)

14:30 – 16:00 CEST, 18 September 2024 ‐ 1 hour 30 mins

Poster session

Defining your international target markets is vital when roadmapping your student enrolment strategy. But do prospective students in your target markets really want to study abroad in your country? This poster provides an in-depth analysis of the target markets outlined in the European Association for International Education Barometer and draws on data from over 25,000 students on where they want to study. What markets are emerging and which regions remain untapped?