The power of AI in international student recruitment (113)

14:30 – 16:00 CEST, 18 September 2024 ‐ 1 hour 30 mins

Poster session

Artificial intelligence has many uses in student recruitment: it can help adapt curriculum and programme names for Generation Z’s mindset, craft precise targeting strategies to reach potential students worldwide, optimise application and enrolment processes and even enrich international students’ overall experience. In this poster session, we will dive into the international student recruitment process in universities and the emerging role that AI plays throughout the whole journey.