Beyond email: How to succeed with chatbots and peer-to-peer channels (S7.02)

14:00 – 15:00 CEST, 19 September 2024 ‐ 1 hour

Panel session

Email is the default communication channel for schools and universities, but is it the most effective way to engage students? Changing student preferences and new technology require institutions to consider strategies for communication through artificial intelligence chatbots, mobile messaging apps, peer-to-peer platforms and an array of social media. The choices are many, but what actually works? This session will look at how to use innovative communications in an effective and sustainable way.