Speakers
Herwig Dämon
Panel session
In the pursuit of genuine higher education strategies for sustainable development, this session explores methodologies for real impact while preventing the influence of abusive marketing. Practical measures for aligning with the UN Sustainable Development Goals, effective communication and optimising rankings are emphasised, drawing from best practices of KEDGE Business School (France) and Abdullah-Gül-University (Türkiye), both pioneers for sustainable development in their own ways.